Lip balm doesn't have to be boring! 10 pH-activated shades give lips a vibrant and varied color along with 24-hour hydration*! This soft balm is enriched with 91% natural ingredients, including a nourishing blend of jojoba and sunflower seed oils and shea butter for a softer, smoother appearance. It prevents dryness and protects and strengthens the hydration barrier of the lips, providing a playful burst of glossy color based on your unique lip chemistry. This fresh formula contains nothing unwanted, and the packaging is made from recyclable materials.